What would be the opposite of pander in a moral context?

In a moral context, the opposite of "pander" would be to "curb." To pander means to indulge or cater to someone's desires or whims, often in a way that is seen as morally questionable or unethical. It typically involves giving in to base desires rather than upholding a standard of integrity or ethical behavior.

When one curbs behavior, it implies a sense of restraint or control over those desires, opting instead for a more principled approach that prioritizes moral values over mere gratification. Thus, "curb" effectively represents the opposite action of pandering, as it suggests an adherence to higher standards and a rejection of yielding to less noble inclinations.